By now, a lot of small business owners played around with Facebook ads. Some love it, some hate it, but a vast majority of them is left wondering how their paid promotion performed. All of the data on Facebook ad performance is available. All the technical terms are...
Facebook continues to suppress the reach of posts from Business pages; this is a widely-known trend. What can you do to address it? Well, you can delete your Business Page and see no business from this platform whatsoever, you can bang your head against the wall (not...
I have covered the basics of Facebook Ads Manager, and now you feel very confident after giving it a few tries. You are ready to create ads in Facebook Power Editor! You know everything about the features like custom and lookalike audiences, and conversion pixels, yet...
Contrary to what many believe, Facebook actually cares about you. In attempts to limit the amount of spam you get, the platform has another “hidden” inbox folder for all messages that it perceives to be spammy. It’s called “Message Requests,” and you can think of it...
It’s no secret that Facebook organic reach for Business Pages is in single digits. However, this doesn’t mean you should just abandon Facebook. What it means for your business is that now is the time to be very diligent with your Facebook marketing....
