Since I spend so much time online, I can’t help by notice that a lot of business owners, and especially those who are just starting out in the digital space, assume that Instagram, and any social media for that matter, is free. I might ruffle some feathers with...
Until recently, Instagram was a pretty self-contained network that didn’t allow for any interaction outside it, except for a link in the bio. With the introduction of ads, the situation has changed a little, but Instagram remains somewhat closed off compared to...
Why only advertise on Facebook if you now can take advantage of Instagram capabilities as well? Marketers witnessed the power of Instagram for years, so when advertising features finally rolled out, they were very welcome. So how do you create Instagram ads using...